Monday, 31 March 2014

Type Journal - Foot Locker

Foot locker use a bold sans serif font. The font has an impact due to its density and thickness. It's bold and squeezed. The apertures and spaces inside the letters are small and reduced. I don't particularly like the font they use but I think it matches the rest of their identity as a company and believe to it work well. The colours and font definitely grabs the your attention.

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